Pandox's markets
Pandox has a well-diversified portfolio with a presence in 90 cities, mainly in Northen Europe. The portfolio has its largest exposure – around 80 percent measured in number of rooms – to domestic and regional cities with mainly domestic demand.
Strong position in domestic markets
Domestic cities
Characteristics:
• Domestic demand is a key driver
• Not very dynamic
• No or limited interna-tional demand
• Fewer commercial drivers
• Greater dependence on the public sector
• Mostly purpose-driven travel
Examples in Pandox's portfolio:
Leeds, Sheffield, Gothenburg, Jönköping, Örebro, Jyväskylä, Kuopio, Bergen, Bodø, Dortmund, Mönchengladbach and Wolfsburg.
Regional cities
Characteristics:
• Growing destinations that are “on the way up”
• Some dynamic elements
• Demand is mainly regional and domestic
• Elements of international demand
• Various drivers of demand
• Demand from many
different guest segments
Examples in Pandox's portfolio:
Hamburg, Munich, Cologne, Frankfurt,
The Hague, Copenhagen, Stockholm, Oslo, Helsinki, Manchester, Birmingham and Basel.
International cities
Characteristics:
• Internationally established destinations
• Highly dynamic
• Hubs for international travel
• Markets with strong
purchasing power
• Complete set of demand drivers
• Demand from all guest segments
Examples in Pandox's portfolio:
London (which is also a megacity), Amsterdam, Montreal, Brussels, Berlin, Vienna and Dublin.